Every time you resend your email to the ones who didn't open it, a few are bound to open it the second time around. Here are some quick tips though before clicking that "resend to unopens" button.
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How about a quick introduction? I haven't done really introduced myself to the blog before so this should be a nice change of pace.
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I usually loathe winter because I don't have any winter hobbies. I mean okay, I have snowshoes and cross country skis but they're not really my favorite things to do.
But…last year I decided to give snowboarding a whirl. Literally, I was whirling all the way down that bunny hill.
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The stern-faced lady looked up, her face softened, and in a thick Spanish accent she went on for approximately 15 minutes about all of the places she had traveled in her lifetime.
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A couple of weeks ago I met with someone from a local company and the first thing he said was, “I feel like I already know you!”
He had looked me up on social media, read through my website, and watched the handful of YouTube videos that I have posted.
Even though I had never met this person in real life, I had already made my first impression.
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I met with someone the other day who said that they felt like they already knew me because they had read through all of my things on the internet.
Flattered -- but false.
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Start building an email list, because if Facebook disappeared tomorrow you need a way to reach your followers!
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According to my Goodreads account, I read 21 books in 2020. I love all books of all genres so the list below is very random but I wanted to share the books I read with you. Here is a list of the books I read in order starting in January of 2020 -- with a quick little burst of my opinion on each one.
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I've been becoming a bit of a yes-woman over the last year or so because I don't want to miss out on any experiences or have any regrets.
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One of the first things you may hear when you start a business is that you need to grow your email list. Easier said than done.
Not only do you have to find a way to attract your audience and make them want to sign up to hear from your every so often, you then need to follow through and email them. It depends on your own goals and the time you have available, but it’s best to email your list once per week.
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Deciding to work with a copywriter can be risky business! You’re asking someone to get to know you so well that they can write in the same voice that you use in your diary.
Before you sign that contract, here are 7 questions you can ask them to see if they’re a good fit for you. As a bonus, I included my own answers.
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The first time I heard the word “copywriter” I had no clue it was an actual job.
And even when I started copywriting, I thought it was all about blogging and social media posts. I had no idea how far the umbrella of copywriting actually extended. I was definitely surprised to learn exactly how many types of writing copywriters get involved with.
If you’re curious about what copywriters do, here’s a little sneak peek of just some of the projects we work on and the pro strategies we use to take our copywriting to the next level:
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When it comes to writing emails to your list, there are 3 things you need to keep in mind.
The content of the email.
The subject line.
When you send the email.
The time and day that you send your email is often something that can be overlooked. But the time you send your email can mean the difference between your email being opened or deleted. That’s why the time you send it is so crucial!
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Almost every website has an about page. It's oftentimes the most visited page on a site which makes it the most important.
Unfortunately, a lot of about pages are forgettable. People focus more on creating their “money-making” pages but in reality, the about page is the true page that makes the sales.
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I feel like I’ve always been writing blogs. Even before I established myself as a copywriter, I dedicated myself to blogging my own book reviews. #nerdalert
But I know a lot of people have a hard time knowing where to start - and if making a blog is even worth the time.
No matter your reason for not having one, I can tell you from my own experience that investing in a blog is well worth the effort. Whether you’re part of a business, a freelancer, or a copywriter, there are tons of reasons why having a blog is an absolute must!
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If you are frozen in fear or overwhelm at the thought of writing the content and you don’t know where to start, start by doing the first most important thing.
The most important thing at the very beginning doesn’t include writing any sentences at all! Once you have the “skeleton” outlined, then the rest of the content can start to fill in the empty spaces. If you know what your business is and what you’re selling, you can create an outline of the website.
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Every single business in the entire WORLD needs a website. A business just won’t be able to survive and function without one! 🙅
It’s arguably the first thing that you should do when starting a business. There needs to be a place on the internet for your business to LIVE. It needs to be easily found by potential customers near or far.
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I’m going to be real with you, blogging can be a big commitment. But it’s a commitment well worth the effort. Whether you’re part of a business, a freelancer, or a copywriter, there are tons of reasons why having a blog on your website is an absolute must!
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How to Win Friends and Influence People by Dale Carnegie is a classic that everyone should read. That includes people who want to be better at sales, people who want to get better at selling themselves, and anyone who wants an edge when trying to win an argument. Here are 25 quotes worth framing from the book.
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People don’t go on social media with the intent to buy things; it’s for connections. If you go on social media and post day after day asking-- nay, BEGGING-- for a sale, people will turn a deaf ear to you. Here is when you really should ask your audience for the sale.
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